FAIR was co-founded in France by Alexandre Koiransky and Jean-François Daniel, two Frenchman who became friends while working for a small independent Cognac producer. Both were determined to start their own spirits company with a commitment to improving the world.

In 2009 the pair launched FAIR - a spirits line committed to sourcing from Fair Trade certified partners.

FAIR's current lineup contains a fantastic Goji Berry Liqueur, a full bodied Café Liqueur, and the very first Quinoa Vodka.

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